Sunday, September 30, 2012

Freelance Writing, Editing, and Consulting Services

 






Do you have an article, web page, blog, marketing content, or essay that needs writing or editing?
 

Do you have great ideas but struggle to convey them through writing?
 
If you need a freelance writer or editor who’s professional, fast, detail-oriented, amazingly reliable, and will take the time to understand your unique needs – you’ve come to the right place.


Journalism
I write articles and ghostwrite, on and off-line:
  • Freelance assignments
  • Self-improvement/personal growth
  • Parenting
  • Women's issues
  • Body image
  • Biographies
  • Severe food and airborne allergies
  • Health
  • Fitness
  • Food
  • Education
 
Business Writing
      I write and edit content, including technical content, on and off-line for businesses, organizations, and individuals:
  • Website content
  • Marketing content
  • Ad copy
  • Social media content
  • Corporate communications
  • Fact sheets
  • Press releases
  • SEO articles
  • Brochures
  • Newsletters
  • Speech scripts
  • Sales letters
  • Legal letters
  • College admissions essays
  • Feature articles
  • E-books
  • E-commerce sites

Writing Consultant
As a writing consultant, I can help you with any of your writing and editing needs, including but not limited to the following:
  • Developmental editing
  • Line editing
  • Copyediting
  • Proofreading
  • Ghostwriting
  • Mentoring/coaching
  • Academic evaluation and editing--essays and articles


Social Media Consultant
 
I am available for individualized support if you need assistance creating or editing a blog, developing social media pages, or assistance with blogging or social media technical issues. I teach "Editing Social Media" at the University of Washington, and I'm also available to teach a wide variety of workshops and classes on topics such as:
 
  • Maximize Your Social Media Presence through Blogging, Facebook, Twitter, Pinterest, LinkedIn, Google+, YouTube, etc.
  • Create Your Own Blogger or WordPress Blogs (Learn the ins and outs of each platform)
  • Facebook, Twitter, LinkedIn, WordPress, and Blogger Development
  • Editing Social Media


My Background

I write and edit content for corporations; organizations; individuals; and print and online publications such as Redbook magazine, Just As Beautiful magazine, and
www.beautifulmagazine.co.uk. I have also written content for several websites such as www.bellamumma.com, www.eatthedamncake.com, www.bodymindsol.com
, www.ninjamom.com, www.hghw.org, www.solwalkling.com, www.the-beheld.com, www.curvesforchange.com, www.healthygirl.org, etc.

 
I ghost writes for individuals who want to tell their personal story, but don’t have the writing skills to express their thoughts. My ghost writing has appeared in www.moremagazine.com, www.modernmom.com, www.thebeautybean.com, www.wwomenglobally.com, www.benaturallyou.com, etc.

 
I'm the creator of www.plussizemodelsunite.com, www.secretsofmomsblog.com, and www.rgnconstructionblog.com. Plus-Size Models Unite has over 800,000 unique visitors and landed me a spot as a guest on the Leeza Gibbons talk show, Hollywood Confidential.

 
I have experience editing text from non-English speakers and acquiring proper permission and authority, and am highly knowledgeable in regards to copyright laws and properly crediting writers and photographers.

 
I have written and edited content, ad copy, corporate communications, Search Engine Optimization (SEO), and marketing material for Inviso Corporation, The Champions of Diversity Program, Island Hospital, Skagit Valley College, John L. Scott, RGN Construction, Stanwood Pub & Grill, The United States Navy, Central Washington University, University of Washington, Secrets of Moms, Immaculate Conception Regional School (ICRS), Green Lake Community Center, Plus-Size Models Unite, etc.


 
Editing Certificate Advisory Board Member |UNIVERSITY OF WASHINGTON, Seattle, WA (2011-Present)

Champions of Diversity Committee Member | SKAGIT VALLEY COLLEGE, Mount Vernon, WA (2012-Present)

Blogger and Think Tank Member |THE NEW AGENDA (2012-Present)

Editing Certification Program | University of Washington, Seattle, WA (2010)

B.A. in Communications | Central Washington University, Ellensburg, WA (1996


*If you have any questions about my writing, editing, or consultation rates, please contact me at elizabethanord@gmail.com. If you have a project that’s not on my list, please contact me anyway. Thank you. 

Thursday, August 16, 2012

Get Inspired: Ideas For Writers & Editors Who Are Looking For Inspiration.

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This site was originally created in lieu of a packet or books for the “Editing Social Media” workshop I teach at the University of Washington. After receiving numerous requests for more information and readers asking me to keep this site going, I’ve decided to keep Liz Nord Creates going.  

Liz Nord Creates will cover topics related to writing, editing, technical writing, blogging, creativity, social media, publishing, and earning a living doing what you love to do. I will continue to feature successful writers, editors, artists, and business owners, who I hope will inspire you along your journey. (They sure inspire me!)

What inspires you? This is an important question!

Karen, an editor and current UW Certificate in Editing student, recently asked me that question. Of all the interview questions she asked me, this was one of the easiest for me to answer. Here's my list...

The Art of Non-Conformity: Set Your Own Rules, Live the Life You Want, and Change the World, by Chris Guillebeau and Ignore Everybody: and 39 Other Keys to Creativity, by Hugh MacLeod were fantastic. I like these books because they are informative, passionate, inspiring, and they convey outside of the box thinking that is doable. Gretchen Rubin, author of The Happiness Project wrote, “Chris Guillebea is the Indiana Jones of career experts.”

I agree. I just loved his book!
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After I read a book I like, I find out what the author likes to read, and then I check out those books or websites. If I like what I find in those places, I’ll keep digging to see what those authors they like and so it goes on and on. In Austin Kleon’s book, Steal Like An Artist: 10 Things Nobody Told You About Being Creative, he lists his favorite books. It’s a great list!

After I went on a mini tirade telling Karen about how these books energize me and help me see things clearer, Karen asked something to the affect, “So you are proactively seeking inspiration?”

YES!

I also subscribe to blogs like copyblogger and goinswriter. I go to these places for inspiration or a pick-me-up. I love this piece at copyblogger.com about entrepreneurial courage. It’s a great piece for anyone who is questioning if they are good enough or feeling anxious about the question, “What makes you an authority on this topic?”

Another great resource is the comprehensive list of “101 best websites for writers” listed in Writer’s Digest May/June 2012 issue, which you can access on-line. The 2012 list features sites like  Grammar Girl, The Renegade Writer, and Wow! Women on Writing.

I’m inspired by new industry trends as well. To keep informed about the latest writing, social media, and publishing trends, I signed up to receive updates from several mediabistro.com newsletters. (If you want to read my interview with mediabistro.com founder, Laurel Touby, go here. She’s inspirational, successful, and a firecracker!)

That’s my short list of current inspirational mediums. (By the way, have you heard of the new social media project called, Medium? Shea Bennett, writer for mediabistro.com, called it a “Reddit-meets-Pinterest idea”. Check out her article about what may turn into the latest and greatest.

Lastly, I just have to mention that some of my best ideas come to my mind while I am running (without music interfering with my thoughts and daydreams). It’s been working so well that I bought a handheld recording device so I could record the ideas as they are streaming from my mind. I did this because once I come crashing through the door after running, I lose my new ideas as thoughts about what I need to do next (non-writing things)flood my mind.

Some people say their best ideas come while they are in the shower or bath or while zoning out. Figure out what personally works best for you and switch it up when that doesn’t work anymore.

Find what inspires you, ignore the rest, and get to work!


What inspires you?


**If you like what you are reading and you'd like to receive the latest content, please subscribe at the top right hand corner. Thank you!

Friday, June 22, 2012

What Do Social Media Editors Do?

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There is no one-size-fits-all definition of a social media editor. The desired qualifications will vary depending on the nature and size of an organization or company.

The information listed below is a compilation of desired qualifications from numerous social media editor job descriptions found on the web. This list will give you a general idea of what your job may entail as a social media editor.




·         A social media editor’s role is to develop and communicate social media strategy.


·         The social media editor engages with readers in social media platforms and online communities.


·         Editors manage and expand an organizations presence in social media platforms including, but not limited to Facebook, Twitter, Linked In, Google+, Tumblr, blogs, and other social media platforms.


·         The role requires a person who thinks quickly and creatively.


·         The job requires analysis of traffic (web analytics and measurement tools) and trends.


·         Must continually analyze behavior and develop action-oriented plans accordingly.


·         A keen eye for detail is vital: the quality of your writing should be impeccable, and you should be adept at producing clean copy fast.


·         A social media editor is a curator. (Curating is about aggregating and pulling together information and then disseminating or re-purposing it in a way that makes it fresh, interesting, and relevant to specific markets. Doing that well and keeping people coming back for more is the hallmark of the good social media editor.)


·         The social media editor may work closely with editorial and digital product teams, as well as the marketing department, sales department, and other social media experts depending on the size of the company.


·         Having a good news sense and demonstrable interest in what matters to readers are important requirements for this role; candidates should understand the journalistic opportunities presented by social media.


·         The ideal candidate for this role has strong journalistic instincts and experience and knows how to tell a good story with text, data, or otherwise.


·         They will have a strong understanding of how people use the internet and be an experienced social media user.


·         When applying for a social media editor position, show links to any material (articles, websites, videos, apps, social-media profiles) that would show your experience managing social media tools.


·         Some companies prefer candidate to have HTML code knowledge.


Here is a behind the scenes video with MSN.ca’s social media editor, Corina Milic, talking about what social media editors really do.
Here are some articles that further discuss social media editor qualifications:





Thursday, June 21, 2012

Tips and Tricks for Maximizing Social Media & Growing Your Blog


These are the top 5 social media sites worldwide (not including video sharing sites such as YouTube) as of June 10, 2012, according to SNPlanet.com:


1.       Facebook: Estimated members: over 900 million

2.      Twitter: Estimated members: over 175 million

3.      LinkedIn: Estimated members: over 115 million

4.      Pinterest: Estimated members: not available

5.      Google+: Estimated members: over 100 million


Here is Alexa.com’s list of top 10 overall websites in the world. What is notable about this list is that it shows YouTube ranked as number 3 with over 4 billion views a day plus another 600 million views a day on mobile devices. That's a good reason to join in on the YouTube fun to grow your business!
No one knows your blog or website exists if you don’t tell them about it and success doesn’t happen overnight. It may take months or years to grow a following or it could happen in a flash. Either way, you want to attract readers who will keep coming back! Pick social media sites that work best for your particular industry.

Here are some tools and tips that will help.

My Top 5 Favorite Social Media Tools with a Few Pointers:

1. Facebook

·         Many businesses I’ve spoken to don’t believe you can separate your business from your personal profile and that your personal Facebook page is your “personal brand”. I like to think of it as being mindful about what is being posting on personal Facebook pages.

·         Utilize a Facebook Fan page. The first thing you need to know about your Fan Page is that you cannot change your username after you have 100 fans, so pick wisely.

·         Invite friends to "like" your page after you have your profile, initial copy, links, and other information uploaded.

·         As soon as you have 100 fans, you can register your unique username at facebook.com/username

·         Use @to mention/tag someone. They will receive an alert of your tag.

·         Use * to enlarge special posts/photos, but don’t overuse this tool.

·         Learn about privacy controls for content, pictures, and posts you share.

·         To link Facebook feeds to Twitter go to: www.facebook.com/twitterresources

·         If you use the Facebook Fan Page to Twitter app facebook.com/twitter, you can write status updates to 350 characters that will go out as a tweet on your Twitter and will compress your Facebook post to about 120 characters with bit.ly link back to your Fan Page.

Helpful information for managing Facebook:


·         Facebook Glossery

·         Manage Your Account

·         Explore Popular Features



Facebook’s resources for influencers and marketing:

·         Facebook.com/influencers

·         Facebook.com/marketing

·         To tag someone’s name in your post simple put @beforetheirname.

Apps for Facebook fan pages:

·         Involver.com

·         Wildfireapp.com

·         Buddymedia.com

·         Facebook: copyright information

2. Twitter

·         Who is your tribe? What do they want? What do they need? Give it to them.

·         Choose a unique background that compliments your website or blog. (Try Themeleon)

·         Put keywords in your profile description and tweets: Your tweets are magnets for search engines.

·         Follow people who have familiar interests on Search.Twitter.

·         Capture screen shots of positive tweets about your company and share.


·         What are @Replies and Mentions?

·         FAQs About Retweets (RT).

·         Paste a URL to save and shorten it: https://bitly.com/. Then you can check to see how many people clicked on the link via bitly.

·         Set Twitters Apps at:  https://twitter.com/settings/applications

·         Prime time & dead time for posting. Depends on where you live and who you are trying to reach. (BufferApp: BufferApp automatically schedules whatever you share on Twitter or Facebook for when more of your community is likely to be listening.) Tweriod and WhenToTweet detail the tracking stats of when your community is active online.

3. LinkedIn

·         Individuals and companies should have their own LinkedIn page.

·         A 100% complete polished LinkedIn profile ranks higher in searches.

·         Connect through sending invites to contacts in your email address book, current and former colleagues and classmates, business contacts, Twitter followers, Facebook friends, networking contacts, new prospects, bloggers you like, and LinkedIn Open Networkers.

·         Answering questions on LinkedIn that relate to your area of expertise can raise your visibility and influence.

·         Route traffic to/from Twitter, blogs, and websites.

·         Optimize your LinkedIn profile with keywords.

·         Get recommended by recommending others. When you recommend others, a link shows up on their page back to your profile.

·         Join a LinkedIn group.


4. Pinterest

·         This awesome article sums it all up: 56 Ways to Market Your Business on Pinterest

·         Pinterest copyrights information, trademark information and etiquette Guidelines

·         Install Pinterest to you Facebook page here.

5. Blogging

·         Make sure to complete your profile including a gravatar photo.

·         Educate, Entertain, Engage, Enrich. Great authentic content is key.

·         Keep search engines in mind when writing content and choosing title.

·         Insights for popular keyword searches:  http://www.google.com/trends/

·         Which keywords work best for SEO? Compare here: http://www.google.com/insights/search/

·         Use tags and categories to reach search engines.

·         Post 2-3 times a week on your blog. Some experts say you should post daily.

·         Include an image in every post.

·         Share YouTube videos. Create your own videos to post. (No more than 2-5 minutes)

·         Shorten links: Use URL link shortener like bit.ly where you can track clicks.

·         Connect with other people in you niche. Build real relationships. Share posts, guest blog, have guest bloggers on your site, participate in joint ventures, swap links, utilize Blogroll to partner with similar blogs and websites, etc.

·         If you mention someone in your post, ping them.

·         Friend and follow bloggers and reporters you hope to pitch to and pay attention to what type of topics they cover.

·         Be an active commenter, but don’t go crazy spending too much time doing this. FOCUS on your plan of the day, week, and month.

·         Share your blog via Pinterest, LinkedIn, Facebook, Google+, emails, and bookmarking sites like Twitter, Digg, and Stumbleupon.

·         Put your blog URL in your email signature.

·         Take advantage of uploading widgets to link to your Pinterest, Facebook, Twitter, etc.

·         Respond to your readers ASAP.

·         Tips to Promote Your Blog

This informative video is about “How to Grow Your Blog, and Get Rich Slowly” by J.D. Roth, who is recognized by Time Magazine as one of Time’s top 25 bloggers.

*Remember: Focus. Write great content. Tell great stories. Be authentic. Be passionate. Engage. Make real connections.

**This post is specifically geared towards University of Washington Social Media Students taking the EDIT 127 Workshop. Ideas will be expanded upon in class.